on the 15 May 2009 and will be a G8 Hatchback..Ritz is a tallboy hatchback, positioned in the premium A2 market segment. The Maruti Suzuki Ritz, adopts a contemporary European design and is positioned at the growing premium-end of the compact car market. Ritz will be the first passenger car in India to be compliant [...]
Maruti is Indiaâs most popular and reputed brand for cars. The company, which trades as Maruti Suzuki India Limited, is a subsidiary of Suzuki Motor Corporation of Japan. It is also Indiaâs largest passenger car company, having begun operations in the country in 1984. Maruti became a part of Indian popular culture when it launched [...]
Automotive reporting done by daily newspapers seems to be getting absurder by the day. Most of our reporting relies on ‘getting a byte from some senior executive’ and then ‘weaving a tall tale around it’. There is very little research, no understanding about the functioning of the industry and simply no respect for facts. One [...]
This will cover the entire period from the inception of Maruti, its policy during the 90s to fight back competitors, Its policy today to fight back, launch of new cars, some interesting facts like Maruti has largest number of dealer network, it started in collaboration with Suzuki then the equation changed and today it has [...]
MARUTI UDYOG LIMITED â Managing competition successfully Maruti Udyog Limited (MUL) was established in Feb 1981 through an Act of Parliament, to meet the growing demand of a personal mode of transport caused by the lack of an efficient public transport system. It was established with the objectives of – modernizing the Indian automobile industry, [...]
India’s largest car manufacturer in India Maruti Suzuki is making a slow progress the European market. The company has recorded total exports of 5,52,000 units since 2008 with more than 2,80,000 units coming form Europe and Israel. Maruti Suzuki has realized that there is a huge market of opportunity awaiting it them in Europe. The [...]